We support over 100+ small New Zealand & Australian businesses.
All tagged ethically so
I started Sol after wanting to naturally protect myself and my partner Luke’s faces when we travelled the coast of Central America chasing waves 7 years ago. We were using an amazing natural one out of Indonesia but we unfortunately couldn't buy it from New Zealand. After searching around I quickly realised there was no natural zinc available in New Zealand so I thought why not start making it ourselves!
In recent years, the concept of a circular economy has gained significant attention as the world grapples with environmental challenges and resource scarcity. It has become a word that we see a lot of governments, people, and organisations throwing around, but what is it? While the idea of a circular economy is promising, it is often surrounded by misconceptions that can hinder its implementation and effectiveness. In this blog post, we will explore and debunk some of the common misconceptions about circular economies.
In recent years, the concept of de-growth has gained significant attention as a potential solution to the ecological and societal challenges we face today. With climate change looming as a pressing global issue, it is crucial to explore alternative economic models that prioritise sustainability over endless growth. In this blog post, we will delve into what de-growth is and discuss why it holds immense importance for achieving climate sustainability.
June marks the second month of winter for us in the southern hemisphere, and by the rule of thumb, something most people don't look forward to. The middle of winter springs to mind cold weather, gloomy long days, and traffic backed up for miles in the dark (I'm looking at you Aucklanders). It is easy to fall into a routine lacking in spontaneity, and withdrawing from the world to live your best gremlin life. Whilst embracing the Danish cultural characteristic of "hygge" and generally feeling glum is one thing, it's extremely easy for people to fall into a more alarmingly despondent frame of mind.
Keen to embark on a more eco-conscious lifestyle but have no idea where to start? I feel you.
After a few years of traveling and seeing the effects of climate change quite literally on my doorstep (hello, the wildfires in Australia and the summer of 2023 floods in Auckland) I knew I wanted to make a change to my lifestyle. Who was I to complain about the devastation to our beautiful landscapes whilst doing nothing to address my own wasteful habits?
During a period of pure desperation, and trying to stay atop financially with the current economic climate, I decided to purchase from a retailer and brand I would never normally support - and I’ve felt bad about it ever since.
When I moved out of my grandparent's household, into a slightly more modern blended family environment with my father, I was a sponge for information about the world's history and social studies classes. I distinctly remember learning about how the Island Republic of Kiribati was not in fact "sinking", but succumbing to rising sea levels.
Sisters Monica and Hannah have had a passion for making and creating since they were little. Fast forward and B.BOLDwas established, a company that specializes in crafting all-natural deodorants and a luxurious Everyday Hero facial oil.
Persimmon chutney, do I need to say anymore? Probably. Until recently I had never actually heard of a persimmon. It's kind of like a mixture between a tomato/orange/cucumber/apple. It's a little bit sweet, but also kind of watery, and doesn't have a massive amount of flavour. You can eat the skin, and they're pretty easy to get your hands on here in New Zealand.
It’s been a pretty busy year here at the Ethically So. HQ
We finally released our very much awaited 12 Months of Low-Waste Living Eco E-Book, as well as our Support Small Subscription Boxes. We went home for the first time in over 5+ years, and we just made it through COVID. We finally got a business coach + financial help, thanks to the pledge me campaign we ran last year.
It’s been a very long time since I wrote to you guys, but I feel today is the day. I used to blog all the time, but time is hard to come by these days and writing has definitely been put on the back burner. I’m writing this while sitting in our “This is Nice” Ponsonby Central Pop-up shop. It seems rather surreal sitting behind a desk in a shop full of beautiful women led, value driven brands. My younger self would be in awe of what I’m up to these days.
10% of the profits from each sale are donated to one of our men's health charity partners, who we actively work with to make a difference to men's health in Aotearoa. This enables dudes to make a positive impact on more than just the man in the mirror, simply by going about their daily routine.
OMni Balms: Made in New Zealand
They are a natural makeup alternative to traditional lipsticks, blushers or highlighters, and the natural colours absorb into your skin over time and don’t stain.
People have asked me what my proudest achievement was and it’s a small but important aspect that ties into our sustainable focus. The labels are now made of paper and are easy peel so it’s even easier to recycle. They are a pain to stick on the jars as the paper stretches and the label machine does not like them….but that’s manufacturing.. and yes they cost a lot more than the vinyl labels.
We’re bombarded every day by beauty standards that can make us feel like misfits and unworthy. I created Amélie’s to be a safe cocoon - a place free of diktats to feel comfortable and taken care of. It's a nurturing space that is inclusive and accepting of all. Everything that my business stands for aligns with my personal values.
The Earth is undoubtedly an incredible planet, made out of various things. However, although the world is made up of nickel, iron, magnesium, aluminum, and countless other substances, it may as well be made out of plastic!
Today we will be sharing the story of how Fair & Square began and how Carly has turned it into a business that has created a “lifestyle business, where I still have the time to spend with my family”. Carly has taken the time to answer all of our questions beautifully and I’m very excited to share them with you.
There are so many ways you can choose to make a difference this year. Start by improving on yourself and your actions and the rest will follow. With each decision you make, you have the power to make a difference. Check out in the video what my top 20 tips are for being eco friendly and supporting local this year
I started YOURS; to ensure people have access to high quality, affordable, cleaning essentials that take as much care of the planet as the people that use them
For the past 15 months, we have been planting trees all around the world. To date we have planted 306, this is going to massively grow when our PLEDGE ME ends as many of our rewards for this were to plant trees.
